[geeklog-devel] Perception is everything...

Euan McKay info at heatherengineering.com
Wed Apr 9 23:27:44 EDT 2008

I don't think the name is offensive. I just think it is not helping
Geeklog achieve its potential.

As for taglines, I think MovableType's 'publishing platform' is really
good. Very focused.

To copy Joomla! and Ubuntu and go with the Swahili theme, 'thabiti'
means 'secure, strong, reliable, firm, genuine, steadfast'
(http://kamusiproject.org/). Now, would that be any easier to
introduce than 'Geeklog' at a board meeting....? :-)

Some stream-of-consciousness thoughts on taglines below if wanted.




The secure weblog
secure web publishing
secure web applications
secure web communities
secure communities
secure publishing
secure online publishing
The secure xxxxxx
The secure CMS

secure web platform
Secure online development
secure development platform
secure online life
development framework
Gluing communities
gluing communities together
It does what you need.
flexible security
security online
security on the web
content management system
web community framework
web application framework
a framework for development
the framework for community
the community framework
web framework
secure web apps
secure, flexible web applications
web applications with security
web applications with added security
secure development
for secure development
secure life online
flexible web platform

On Thu, Apr 10, 2008 at 11:32 AM, Blaine Lang <devel at portalparts.com> wrote:
> Dirk Haun wrote:
>  > It may be a language issue, but I never had a problem over here "selling"
> Geeklog. If anything, the name was considered a bit bland and
> non-descriptive, but not "offensive".
>  The name issue has always been a problem for me and I think many of us when
> describing the solution/framework. I used to be a lot more sensitive to the
> funny looks I would get and mostly ignore the looks now but know it
> definitely effects our ability to sell GL to customers and potential
> developers that I have tried to get involved. If a developer or a user
> spends much time with GL then they can appreciate it but it definitely is a
> challenge or hurdle at first impressions. Just today, I had lunch with a
> long-time friend that now has a senior management position. Trying to
> describe what I do and using the word Geeklog makes it sound like we are
> using a 3rd rate solution.
>  Joomola which is a fork of Mambo had some initial "what's that comments"
> and now it's more well known then Mambo is. We need a name like Drupal which
> sounds great, means nothing, in any language that I know, and does not give
> any negative impressions.
>  As part of the name change would be a new site design and communication
> plan. This is really the same approach the Core team discussed 2-3 years
> ago. I think leveraging the SOC and getting community support with case
> studies would really help sell the new re-launch. The community has some
> large sites that should be willing to help us with cross-marketing.
>  This has been a long-time desire of mine to have a better name and just
> felt there was not enough support to make this happen.
>  I agree with Mark that we also need to get our project resources setup
> properly as it's a bit embarrassing ;)
>  Are there not members of the community that can offer their time and
> experience to setup the needed applications?
>  Blaine
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