[geeklog-devel] The Slogan
dirk at haun-online.de
Fri Feb 5 17:12:10 EST 2010
So the search for a new name hasn't really made any progress (not really
unexpected). But there's something else that we should be able to fix
more easily: Geeklog's slogan.
As stated elsewhere, I was never really happy with that slogan.
Initially, because of its claim ("ultimate", i.e. there can't be
anything better - isn't that a tad presumptuous?). And these days, when
somebody heard this slogan, they would most likely associate it with
some other system (starts with a 'W').
So we need something else.
I think that instead of claiming something that we aren't, we should go
with something descriptive (which, I would hope, could also help
overcome any aversion against The Name). So the slogan should express
- what it does
- why you should choose it over something else
The ultimate [yep] plain and simple slogan for a CMS (IMHO, FWIW,
anyway) would be
"Software to build websites with"
But that one's already taken: Dries Buytaert used it in his 2009 FrOSCon
keynote (for Drupal, of course).
However, that's the general direction I think we should be going. So
here are some lame attempts of my own:
Publish your stuff. Securily.
Build a Website, securily.
Web Publishing - reliable and secure.
So for me, the answer to the 2 above questions is that "it's something
that lets you build a website" and "it's safe, you won't get hacked
every other week".
Yes, I realize "your stuff" is not really printable. It was just to get
me in the mood of thinking in a certain direction: This is an elevator
pitch to the extreme. Or think of it as a Twitter post with 40-60
So, who can come up with something better?
And to make it more interesting, I'll throw in a t-shirt for the winner :)
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